Inflation has driven pizzerias and pizza chains to raise prices over the past several years. So why is &pizza now cutting its menu prices?

Simply put, &pizza wants to be known as a brand that does things differently and always provides value to its customers, Mike Burns, &pizza’s CEO, told PMQ Pizza. The Washington, D.C.-based chain recently announced a sweeping menu simplification and price rollback, positioning itself as a value-driven outlier in a market increasingly dominated by sticker shock.

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